The most powerful content in digital media is the “video with the text”. From start-ups to well-established companies, all are looking forward to raising brand awareness using video marketing. For engaging and attracting viewers, videos are taking over all the other forms of content marketing. According to the statistics of a popular social media: YouTube, in...Continue reading
How are organizations managing the “Work From Home” with the new customers and increased workforce?
Let’s admit that this pandemic has brought a massive overhaul in how organizations function and how people work. It has pushed the organizations and companies to go beyond the status quo and propel the management to introduce but accept a new working model, which is more digitally inclined and technology savvy. The Remote working model...Continue reading
How content moderation helps UGC Platforms as a process to increase their revenue and user retention?
UGC (User-generated) content is becoming increasingly important in the social media-led world. It consists of various opinions, expressions both written and audio/visual content that one can express through a range of mediums such as written texts, images, or videos. At times, UGC content also tends to become objectionable and offensive on social media due to...Continue reading
What Makes Content Moderation a Growing Career Option in India?
When we are talking about content moderation, we are talking about the use of a set of rules that are predetermined for the practice of monitoring user-generated submissions to determine if a specific post or communication is permissible or not. With everything and everyone being digital and online, the need for content moderators is one like...Continue reading
Human-Generated vs Machine-Generated Captions – The Better Choice And Why?
With the tremendous rise in technology and advancements in every field, the new revolution is in the name of human-generated captions and machine-generated captions. Before we get down to analyzing which is better and why it is essential to understand the difference between them. Just as the name suggests, the human-generated captions are the by-product...Continue reading
Short-form Video Content: The Mantras For Brand Awareness And Growth
The significance of social media in marketing In today’s time and age, there is no denying that social media has become a tool that has the power to either make you or break you. Whether you are someone who has been in the trade forever or someone who is just starting afresh, your presence through...Continue reading
Captions And Subtitles: Taking Online Education To Another Level
Effects of COVID-19 on education system: There is no denying that the pandemic COVID-19 has sparked changes in every aspect of human life. Things that a person has been doing for all their lives now seem a case of luxury. Even if one evaluates the stuff they were doing on an everyday basis, and the...Continue reading
Subtitles – The Future Of The OTT World
What’s OTT? OTT is an abbreviated version of Over the Top. Now, if you are someone who loves to stream online and spends hours of your time on different OTT portals, then it’s highly unlikely that these words require much of an introduction. Still, those who spend hours on these platforms but don’t know what...Continue reading
Risk of Online Child Exploitation.
Risk of online child exploitation as kids spend more time online. As the times turned challenging, manual content moderation has become a more significant challenge than anticipated. Now, the social platforms started being more responsible for the kind of content reaching the public. They are ensuring that the content shared is automatically moderated and is...Continue reading