Beyond the Black Box: How “Human-in-Command” Intelligence is Redefining Media Analysis

In an era where artificial intelligence promises to automate everything from content creation to data analytics, the public relations industry faces a critical risk: the commoditization of insight. While AI can process volume, it cannot inherently discern value. At Infoesearch, we are taking a different path. Under the Media Analysis Process Optimization (MAPO) framework, we...Continue reading

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